ShowStoppers NewsDesk

NeoMedia Technologies turns old media into new media with its revolutionary barcode scanning system for delivering mobile marketing content to consumers via their mobile devices. NeoMedia is the worldwide leader in offering barcode scanning solutions, mobile ticketing, scanners and direct connection to web content for mobile devices.

NeoMedia’s technology allows marketers to promote their products and services directly to consumers on-the-go; anytime, anywhere. Marketers can offer consumers instant and effortless access to interesting content and activities including contests, coupons, tracking, polling, events, ticketing, direct purchases, mobile entertainment, real time information and more. The technology reaches as far as the imagination will take it.

Opera Software, the only company that puts the Web on any device, exclusively previews Opera Mobile 9.5 – the latest version of its award-winning Web browser for sophisticated feature phones and smartphones.

Built on Opera’s unique core architecture, the Opera Mobile 9.5 desktop-like browsing experience has been enhanced with innovations such as zooming and panning that make it easier to navigate, load pages quicker and get users closer to the Web content and entertainment they want. With Opera Mobile 9.5, users can experience the real Web and interact with content exactly as they do on their PC.

Skype offers a sneak peek at ShowStoppers of the newest devices and accessories on which the mobile Skype™ experience will be available to the more than 276 million registered Skype users worldwide.

A wide variety of new and innovative wireless devices and accessories will be on display. Skype has taken a number of steps over the course of the last year to increase the number of ways that users can take advantage of its free Skype software. Traditionally, Skype had to be downloaded to users' computers and a microphone and headset were needed to make Skype calls. However, this is no longer the case. There are now nearly 200 Skype Certified™ devices and accessories from more than 50 of the world's leading consumer electronics manufacturers, many of which allow people to use Skype without a headset - and even without needing to be tethered to a computer at all.

Increasingly, this includes being able to make Skype calls while on the go, using mobile devices with either WiFi or cellular connectivity. The recent introduction of the 3 Skypephone together with the innovative mobile operator 3 (owned by Hutchison Whampoa) and the growth of support for Skype on WiFi-enabled mobile devices, such as the Nokia N810 Internet Tablet, Sony PlayStation Portable (PSP-2000) handheld entertainment system, Sony mylo personal communicator, and a wide variety of stand-alone WiFi phones, represent some of the advancements in this area. In addition, Skype for Windows Mobile is one of the most popular Windows Mobile applications, with more than 7 million downloads.

You know the problem. Traditional SMS (text messaging) is the medium of choice to keep organizations fast and flexible and it’s the next frontier for mobile marketers. Unfortunately, it’s not always that reliable. It can never arrive, or worse, it can be intercepted by the wrong person or compromised once it does arrive — and you would never know.

To be introduced at ShowStoppers, launching worldwide at Mobile World Congress 2008 and taking SMS to new heights, CellTrust’s SecureSMS™ adds control, accountability, compliance, and security to basic text messaging (Short Message Service/SMS). With CellTrust SecureSMS, businesses such as those in financial services/banking, government, education, travel and mobile advertising / marketing now have the ability to exchange critical information with customers in a trusted environment on the mobile device. CellTrust’s SecureSMS micro-client together with the company’s world-class SMS Gateway provides businesses worldwide with a powerful SMS marketing and messaging solution.

CellTrust SecureSMS messaging introduces end-to-end privacy and two-factor authentication without the complexity and expense of a proprietary solution. What this means to the market? The newfound ability to meet security compliance standards and integrate two-way secure SMS communication without costly application development or infrastructure additions.

At ShowStoppers, Boingo sets up a Boingo Hotspot to demonstrate Wi-Fi connectivity on an array of different devices and operating systems -- and offers a free trial of the service to working press.

Boingo Mobile is the world’s first comprehensive Wi-Fi service for dual-mode devices. Through collaboration with the world’s leading handset manufacturers, Boingo has developed a software client that greatly simplifies the connection process on handhelds such as the Nokia N95. Boingo Mobile subscribers only have to enter their username and password the first time they sign up. After that, the software automatically detects the presence of Boingo Hotspots and connects if the user so chooses. No walled gardens to navigate, no roaming charges, no per megabyte fees and best of all – only $7.95/€5.95/£3.95 a month for unlimited global usage!

During Mobile World Congress, Boingo will be announcing a partnership with another major handset manufacturer, thereby increasing the availability of tens of thousands of Boingo Hotspots to more smartphones than ever!

Mobile Complete developed and launched the Beta version of its first consumer solution, TryPhone (www.tryphone.com), in Europe. This is the first of its kind Web site through which consumers can try phones before they buy them by interacting with fully functional virtual phones.

TryPhone is powered by Mobile Complete’s proven, award-winning technology, DeviceAnywhere™, which gives mobile content developers access to more than 1000 real devices on live global networks. The first, DeviceAnywhere Pro, is the most recent addition to DeviceAnywhere’s continuously evolving portfolio of value-added services to improve the mobile application development process from concept to market.

True to its name as a global standard for short-range wireless connections, Bluetooth technology has taken an ultra low power variety for button-cell devices (eg. watches) and a high speed version – using both IEEE.802 and ultra wide band – under its wings, next to the integration of Near Field Communication in the imminent 2.1 +EDR standard of classic Bluetooth technology. The Bluetooth SIG will present more details in Barcelona on the progress of these developments that will bridge the gap between the mobile phone market and the sports, fitness, healthcare, television and watchmaker industries.

emoze demonstrates how it turns mobile phones and mobile devices into fully functional personal communication devices with a single, simple and free download for the individual user. That download delivers real-time, secure synchronisation of emails, calendars, contacts and tasks - pushing data and updates to you anytime, anywhere using any mobile service provider network or WiFi and all leading brands of mobile device.

And more than 300 million Nokia Nseries handsets are emoze ready with emoze push-communication software in the download folder.

Axiom Microdevices will showcase its award-winning complementary metal oxide semiconductor power amplifier (CMOS PA) technology. Through pioneering integrated circuit innovation, Axiom Microdevices’ patented technology offers handset manufacturers an intelligent alternative to complex and expensive multi-chip module technology based on legacy gallium arsenide power amplifiers (GaAs), enabling customers to benefit from the advantages of CMOS: integration, supply continuity, scalability, power and cost.

Axiom’s CMOS PA integrates full quad-band GSM/GPRS functionality on a single integrated circuit, using mainstream 0.13um silicon CMOS technology. This patented technology enables integration of the PA output match on die along with the power control function, eliminating the need for GaAs or other specialty processes. With the implementation in Silicon of the last component of the phone, Axiom has opened up the path to integration of the entire radio function on die. Axiom Microdevices shipped more than 10 million PAs in 2007, and it continues to ramp its production at multiple customers and in multiple handsets.

Enabling mobile subscribers to easily interact with social networks directly from their cell phone, PSP Suite makes it simple to create and build mobile, media-based communities on-the-go. Without the need for a PC, friends can share memories as they happen and even send one another entire albums of media.

In the click required to capture a photo, the PSP Suite has already, automatically saved that photo to a secure user gallery. Galleries can be seen on the phone or online, and shared from either location. With the possibility to send media from phone-to-phone, phone-to-PC and web-to-phone, more people in more places can experience the mobile user-generated media of their friends and family.

The secret behind the PSP Suite is patent-pending compression technology, which provides real-time, on-device media compression, reducing media by up to 90 percent. This means no more expensive data fees for users, and saves bandwidth for mobile operators!

Smith Micro introduces Revue, the new multimedia management solution for smartphones. Revue enables consumers to listen to music, view and edit photos, and watch videos anywhere, anytime, from their smartphone. Designed using Smith Micro's expertise in multimedia software, Revue makes managing media a breeze for consumers, even on the smaller form factor and memory limitations of a mobile device.

With changing needs and increasing crossover between the two worlds of consumer and enterprise, Smith Micro also discusses trends and how to solve the problems of everywhere wireless connectivity - no matter if you're looking to download songs and movies or manage a fleet of smartphones.

And, Smith Micro also discusses QuickLink Mobility mobile VPN and Insignia mobile device management solutions designed for enterprise security and productivity.